From today you no longer have to queue to gain entry to the Tallinn TV Tower: now you can book your visit online in advance. The new electronic queuing system was developed by GoSwift, the winner of Estonia’s Best E-Service 2013 in the e-government category. Online booking is available at www.pilet.teletorn.ee.

“The TV Tower has remained highly popular since the reopening, which is why the queue of visitors waiting to get in is often very long,” commented Riina Roosipuu, Director of the Tallinn TV Tower. “Previously people had to queue without numbers, on a first-come, first-served basis.

Now visitors waiting to go up can view the introductory lower-storey installations, relax in the outdoor café or even spend some time at the next-door Botanic Garden or a nearby beach until their number comes up. This system allows you to book a precise entry time online.

Initially you can only buy individual fast-track tickets in advance via the website, with other tickets and group access booking available only at the TV Tower. We intend to make the whole ticket range available online later.”

“Having purchased a ticket, the visitor receives his/her queuing number and information about the length of the queue. You can monitor the queue progress on the information screens or on the website. You can also have a reminder text message sent to you.

The electronic TV Tower ticket booking system allows you to choose a precise time for your visit. Just have your e-ticket ready when you come to the TV Tower, have it validated at the ticket desk and go in,” explained Hannes Plinte, Head of GoSwift OÜ.

The GoSwift electronic queuing system can be used at all venues that are experiencing queuing problems: tourist attractions, national borders, ferry entry points and so on. GoSwift is especially efficient in situations when the organiser has to combine different queues.

The GoSwift electronic (border) queuing system was developed in its initial form by the GoSwift OÜ (formerly Girf OÜ) company in cooperation with the Association of Estonian International Road Carriers as commissioned by the Estonian Ministry of the Interior in 2011.

GoSwift has been managing the highway queue of vehicles on the border between Estonia and Russia for almost two years, see more at www.estonianborder.eu.

On 28 May 2013 GoSwift’s electronic (border) queuing system was launched by the presidents of Estonia and Lithuania in the latter country as part of the events at the Estonian-Lithuanian Business Forum “Partnership between the Neighbours”.